Rayark: Use story to give game meaning
The background music of life--Cytus
Cytus is a name of an music game which is launched at December 2012 by Rayark game company. as a game, it is very successful, after it is show to the player at JAEPO 2015( Japan Entertainment Expo), the music game wave totally is set off in China.
But the success of Rayark is not just because the game itself, the story and the background which is created by Rayark for Cytus is a more necessary condition. by the way, as general, this trying is not common for a music game, people will find that giving background to a game as a behavior always basic on the MMO( Massive Multiplayer Online Game) that's because the MMO as a carrier is very strong and powerful, because the game itself have huge set and design file, that will make creative a story become easy when its basic on the work they have done. for example, most people know the WOW(World Of Warcraft) by Blizzard Entertainment is the strongest model in game industry. even some fanatical fans put the lines in the game as their life's credo.
However, that's unfrequented about why Rayark insist on story creating just for a music game. To be able to explain this strategy, we need to back the design of Cytus. The name of Cytus is from a mythological figures from Greek legends, the meaning of his name representatives lamented the river, the background of this game is to describe the story of the so far away future after human extinction, people update their memorizes and consciousness to the robots to get a immortal vessel. but when a young girl who named Vanessa as the last human gone from the world and finish her update, the world become a huge, cold container is composted by machine and code . those robots can still have thinking follow their old memorizes but there are just some boring program, they find they finally lose the emotion and the ability to feel, they can not be human any more. so they build a specimen room to collection all kind of music which is written by the life was really living. when they listening those music, they can just get back a short time to remember how it was feeling when they was actually alive, because abundant emotion of the past human is carriers by those melody, words and rhythm.
when the player open Cytus at the first time, the game won't give a the exact identity of the protagonists, people will see that a female robot wake up on the ruin of a city have been destroy, they should just start to listening the music and click the screen follow prompt with to feel what the past human wants to express by music and singing, player follows the plot of the game will unlock more levels get more chip of the story, at the finally they will recalled the who they are as the protagonists, she was the last human on the earth, but now she think she ought to feel infinite loneliness, but only can get emptiness. people will be revolves around by the atmosphere about they lose a lots of precious things which they had once owned in the world. when they try to find those things again, even when they have already find them again, but the mind of people will change, they even cannot feel the same happiness again. that's just like the experience every people had, so Cytus can resonate with player, loneliness, misunderstand, yearn, pain, hope.
In generally, those people who infatuated with game deeply and unable to extricate themselves in virtual world, they usually cannot find the thing what they want in the real life, sometimes they feel hard or disappointed or ashamed. those feel make them can not do the generally social activity, so they turn their eyes on the game life to find what they lose back. as a game for the normal player, Cyrus have full beautiful interface, inviting characterful composers from around the world to creation song pack, some of them can also be connected to the other game from Rayark. Rayark want to create a culture, they give Cytus a high level meaning and they believe it.
except creating story for content of Cytus, when they do their propaganda Rayark also tell people they will continue making game with high quality, actually they did, but that words like a like a shot in the arm, Cytus is surprise for Chinese, because in a long time from past the environment, government education system even social in china do not investment concern to culture industry , china game industry is far behind Japan, even Korea. so for Chinese game player, Cytus is very precious. Many sober Chinese players know that the Japan is the best in this area in Asia area, so in the 2015, Rayark decided bring the biggest game event in Japan Cytus, then Capcom announced a partnership arcade game "Cytus Omega" with Rayark, this represents the Cytus won the approving from the Asian top level.
In 2015, a plan of develop Cytus as Cytus II is posted on Rayark Con, and in subsequent visits they referred to that they will strengthen stories of Cytus and added other elements like map exploration.
